Working closely with the VP of Creative & Marketing Leadership I oversaw the concepting, development and execution of our summer campaign. Overseeing the design and build out of the style guide & toolkit to bring the summer vibes to life across multiple brands within the Parallel organization.
VP Creative: Brad Hebebrand
My Role: Creative Direction & Design Direction
Copy: Krista Carothers, Quincy Bazen
Design: Courtnie Dani Barber-Mayo, Jason Russell
VP Creative: Brad Hebebrand
My Role: Creative Direction & Design Direction
Copy: Krista Carothers, Quincy Bazen
Design: Courtnie Dani Barber-Mayo, Jason Russell
DIGITAL
CREATIVE TOOLKIT
